Archive for June, 2009

World Briefing | Africa: Gambia: Journalists Free on Bail

Tuesday, June 23rd, 2009
The six journalists will go on trial for sedition because of a statement criticizing the country?s lack of press freedom.

Business Briefing | Legal: Lenders to Take Over Minneapolis Newspaper

Monday, June 22nd, 2009
The Minneapolis Star Tribune?s main lenders will become its new owners and choose new management.

As The Boston Globe Struggled, Confusion Prevailed

Monday, June 22nd, 2009
A lack of communication between a union and its members has typified one of the most contentious newspaper labor fights in years.

Mild Start for Bravo?s ?Runway? Replica

Monday, June 22nd, 2009
The cable network says that success of its other shows makes it less reliant on any single one.

Inspired by a Children?s Game, Santa Monica Fights Smoking

Monday, June 22nd, 2009
The city of Santa Monica, Calif., is using an ad campaign to remind residents and visitors that smoking does not belong in many of its public areas.

Q & A with Stuart Elliott

Monday, June 22nd, 2009
Wal-Mart enters the Fourth of July niche and Home Depot enlists a famous voice.

A Site to Book Luxury Trips and Preview Them in Video

Monday, June 22nd, 2009
On Voyage.tv, users can watch segments about destinations, as they would on the Travel Channel, and plan travel, as they would on Expedia.

Fox News Anchor Draws Ratings, and Ire of Conservative Critics

Monday, June 22nd, 2009
Shepard Smith tries to keep the political debate grounded, even when that means contradicting his colleagues.

On the Party Circuit, With Clicks as Currency

Monday, June 22nd, 2009
From left, Carson Griffith and Sarah Mandato, who work for Rachelle Hruska.The editor and founder of an online New York social diary and calendar of a small-town-girl-makes-good tale, with a New Media gloss.

Webdenda: People and Accounts of Note

Monday, June 22nd, 2009
Webdenda.

Get Your Head Out of the Sand

Monday, June 22nd, 2009
A good chunk of your customers or potential customers are involved in social media in some way. Do you know what they're saying about you? Are you missing out on opportunities to connect with them? ...

Effective PPC Ad Copy 101, Part 2

Monday, June 22nd, 2009
We've covered the searcher behavior funnel and tips for writing headlines and descriptions. Now we'll venture beyond the ad copy to discuss methods for testing and fine-tuning your ads to increase performance. ...

Google Starts Including Wikipedia on Its News Site

Monday, June 22nd, 2009
Adding Wikipedia articles to those from publications used by Google News began as an experiment seen by a small percentage of users.

The Media Equation: How Good (or Not Evil) Is Google?

Monday, June 22nd, 2009
After Google scanned millions of books without permission, some wonder how the behemoth can avoid making tsunamis instead of waves.

Accounts, People & Miscellany

Monday, June 22nd, 2009
Accounts.

Newscaster, Once Mocked, Now Casts Mock News

Monday, June 22nd, 2009
Nearly eight years after leaving CNN, Bobbie Battista has resurfaced as an anchor for Onion News Network, the online video arm of The Onion, the satirical newspaper.

Advertising: When Consumers Help, Ads Are Free

Monday, June 22nd, 2009
Advertisers have been shifting growing portions of their spending online, especially to social networking and other Web outlets that use consumers to spread the word free.

Paper?s Report on Killing Was Seen Only Online

Monday, June 22nd, 2009
The Washington Post?s decision to keep a two-part story of homicide and intrigue out of the print edition angered many readers who still pay for the newspaper.

Redbox?s Vending Machines Are Giving Netflix Competition

Monday, June 22nd, 2009
Redbox has 15,400 kiosks that each dispense around 700 DVDs with 200 titles for $1 a day in supermarkets and discount stores.

Twitter on the Barricades: Six Lessons Learned

Sunday, June 21st, 2009
Tweets stop at 140 characters. A tweeted photo can have a fuller impact.What the Iranian protests are revealing about the power and weaknesses of the social-networking tool.

A New Way to Spread the Word

Sunday, June 21st, 2009
The popularity of social networking and other Web 2.0 phenomena is helping advertisers use consumers to spread the word for them.

Talk to the Newsroom: Entertainment Editor Lorne Manly

Sunday, June 21st, 2009
Lorne Manly, who oversees coverage of movies, television and videogames, answered questions from readers.

Paramount Changes Leadership at Film Unit

Saturday, June 20th, 2009
One executive, John Lesher, left his post as president of the motion picture group and the other, Brad Weston, left as president of production.

Paramount Changes Leadership at Film Unit

Saturday, June 20th, 2009
One executive, John Lesher, left his post as president of the motion picture group and the other, Brad Weston, left as president of production.

Business Briefing | Legal: Lenders to Take Over Minneapolis Newspaper

Saturday, June 20th, 2009
The Minneapolis Star Tribune?s main lenders will become its new owners and choose new management.

Into the Fray

Friday, June 19th, 2009
Mark Helprin scrappily defends the rights of individual creators in this furious treatise against Internet culture.

Into the Fray

Friday, June 19th, 2009
Mark Helprin scrappily defends the rights of individual creators in this furious treatise against Internet culture.

Advertising: Mercedes Campaign Focuses on Image, Not Recession

Friday, June 19th, 2009
While other ads promise to help buyers if they lose their jobs, the German company focuses on its cars? technology and heritage.

Bing: The Agency Perspective

Friday, June 19th, 2009
It's true that Bing has low market share and likely won't put a dent in Google at this time. But we need to get back to some fundamentals and think about what it could mean for the future of online marketing. ...

The Web’s Wild West Days Are Gone

Friday, June 19th, 2009
Just a few years ago, the Web was an open playing field where few things were taboo. Those days are gone, and if we're not careful, there could be dire consequences for online marketers. ...

Greenpeace Parody of Newspaper Spotlights Climate

Friday, June 19th, 2009
The spoof edition was an effort to draw attention to climate change as European Union leaders gathered to discuss the issue in Brussels.

Reader?s Digest Searches for a Contemporary Niche

Friday, June 19th, 2009
The magazine has dropped generic how-to magazine features for inspiring spiritual articles and tales of military life.

Music Labels Win $2 Million in Web Case

Friday, June 19th, 2009
A federal jury says a woman should pay $80,000 for each of 24 songs posted on an Internet site for others to download.

Dress the Set With Tears: It?s a Wrap

Thursday, June 18th, 2009
20th Century Props, which offers a vast inventory of items to be used in film and television productions, became the latest victim of a rapidly changing Hollywood.

Keeping a True Identity Becomes a Battle Online

Thursday, June 18th, 2009
With the rise of Facebook and Twitter, registering a simple Web address is no longer enough to plant one?s flag firmly in the online terrain.

North Korea Says Journalists Admitted Crimes

Thursday, June 18th, 2009
North Korea?s official news agency reported that two U.S. journalists sentenced to long prison terms in labor camps admitted that they crossed into North Korea illegally.

Advertising: Nascar Sponsors Find Customers in Other Sponsors

Thursday, June 18th, 2009
Nascar has made a point of strengthening its business-to-business relationships, on the track and off.

Switch to Digital TV Broadcasts Is a Work in Progress

Thursday, June 18th, 2009
The F.C.C. said it would take weeks for stragglers to get hooked up and for stations to perfect their transmissions.

Sage’s Dirty Little Secret

Thursday, June 18th, 2009
Lean forward here. I'm about to tell you a dirty little secret: Part of an effective PR response is to keep the controversy going. ...

Front Row: Yankees Doodling Dandily

Thursday, June 18th, 2009
Chlo

Holden Caulfield, a Ripe 76, Heads to Court Again

Wednesday, June 17th, 2009
J. D. Salinger?s latest legal battle is with a Swedish humor writer who has written a novel that might be read as an update to the 1951 classic ?The Catcher in the Rye.?

Advertising: Kickin? Down Madison Ave., Feelin? Groovy

Wednesday, June 17th, 2009
Macy?s, General Mills, and Procter & Gamble are among companies with 2009 ad campaigns recalling aspects of the ?60s.

Following the Nofollow Kerfuffle

Wednesday, June 17th, 2009
Matt Cutts says Google changed its handling of nofollow last year, but no one noticed. Can that really be what happened? ...

Quality SEO Pays for Itself

Wednesday, June 17th, 2009
Quality SEO is a valuable activity that can dramatically transform profitability of a business. However, since this is not yet understood by many management team executives, it is often both undervalued and under-resourced. ...

TV Sports: Buck?s Debut Defined by Foul-Mouthed Comic

Wednesday, June 17th, 2009
The first edition of HBO?s ?Joe Buck Live? ended with an exercise in narcissism by the comedian Artie Lange as he demonstrated his scatological, homophobic, shock comedy.

Social Networks Spread Defiance Online

Tuesday, June 16th, 2009
Social media sites are challenging levers of state media control and allowing Iranians to find novel ways around restrictions.

Kindle Joins a Literary Ritual: Authors Can Autograph It

Tuesday, June 16th, 2009
At a recent reading in Manhattan by David Sedaris, a reader presented his electronic-book device for the author to sign.

Titlenomics, or Creating Best Sellers

Tuesday, June 16th, 2009
Capitalizing on popular titles has a long pedigree in the publishing industry.

China Orders Patches to Planned Web Filter

Tuesday, June 16th, 2009
Efforts to improve a censorship application suggest that the government still supports its use.

Tobacco Regulation Is Expected to Face a Free-Speech Challenge

Tuesday, June 16th, 2009
Congress would like to stop young people from smoking, but opponents say the marketing and advertising restrictions in the measure don?t abide by the First Amendment.