Archive for September, 2008
Dammam Journal: Saudi Women Find an Unlikely Role Model: Oprah
Friday, September 19th, 2008
Many women in Saudi Arabia feel a bond with Oprah Winfrey, who speaks about topics rarely aired there.
SearchDay | Viral Link Building: Size Doesn’t Always Matter
Friday, September 19th, 2008
Today's search engine marketing news and opinion: Viral Link Building: Size Doesn't Always Matter; (Google) Insights on VP Candidate Sarah Palin; and more.
Bits: New WSJ.com Builds on Its Community of Subscribers
Thursday, September 18th, 2008
The Wall Street Journal?s revamped Web site has new community features aimed at creating high-quality conversations among the business professionals who subscribe to it.
SearchDay | Google OS Arrives, In the Form of a Browser
Thursday, September 18th, 2008
Today's search engine marketing news and opinion: Google OS Arrives, In the Form of a Browser; 6 Tips for Small Business Marketing Success; How Much Are You Spending on SEO?; and more.
SearchDay | Landing Page Optimization — Insource or Outsource?
Thursday, September 18th, 2008
Today's search engine marketing news and opinion: Landing Page Optimization -- Insource or Outsource?; Rehabilitating SEO; Google AdWords Releases New Editor Guide; and more.
The Lede: Story Behind United Stock Plunge
Thursday, September 18th, 2008
Humans and software compounded each others' errors in an episode where a six-year-old article about United Airlines suddenly reappeared as fresh news and sent its stock plunging.
New York Times to Add Business Column
Thursday, September 18th, 2008
Breakingviews.com, an independent financial publication, will provide opinion columns for The New York Times and The International Herald Tribune.
New York Times to Add Business Column
Wednesday, September 17th, 2008
Breakingviews.com, an independent financial publication, will provide opinion columns for The New York Times and The International Herald Tribune.
Reporters From Paper Suing Chief of Tribune
Wednesday, September 17th, 2008
A group at The Los Angeles Times sued the owner, Samuel Zell, accusing him of recklessness in the takeover and management of the newspaper?s parent, the Tribune Company.
Three Promoted at Warner Music
Wednesday, September 17th, 2008
The Warner Music Group said on Tuesday that it had promoted two of its executives to vice chairmen and plans to revamp its international corporate structure.
Advertising: A Pop-Up Agency Shows Off Emerging Talent
Tuesday, September 16th, 2008
Porter Novelli, a leading public relations agency, has started an entrepreneurial pop-up named Jack & Bill, compiled of young account supervisors and executives.
Folks Who Brought You Slate Build a Business Site for the Facebook Set
Monday, September 15th, 2008
The Big Money aims to be something in between authoritative print sources of business news and the myriad of newly minted business blogs.
The Media Equation: An Anchor Lets Down Her Hair
Monday, September 15th, 2008
Having a woman in the anchor chair with a history of roaming across all kinds of subject matter might be a pretty good asset.
A Video Contest to Illustrate Democracy
Monday, September 15th, 2008
The State Department is asking the world to create three-minute videos that answer the question ?Democracy is ... ?? as part of a new contest timed to mark International Democracy Day.
SearchDay: There’s No Secret Recipe to SEO
Monday, September 15th, 2008
Today's search engine marketing news and opinion: There's No Secret Recipe to SEO; For Local Search, It's All About the Online-Offline Gap; Looking for Answers in a Search Marketing Forum? Be Specific!; and more.
SearchDay: Get Links Now: Make a Difference, Make Connections
Monday, September 15th, 2008
Today's search engine marketing news and opinion: Get Links Now: Make a Difference, Make Connections; Leveraging Social Media to Educate; Judge Throws Out Copyright Suit Against Veoh; and more.
Hotels? Shift to Flat TVs Stretches Budget and More
Monday, September 15th, 2008
Many hotels are bowing to pressure and replacing their old picture tube TVs with new L.C.D. and plasma flat screens, but most have failed to take that one last step: adding high-definition service.
Advertising: Levi?s, Unbuttoned and Out of the Closet
Monday, September 15th, 2008
The Levi?s 501 button-fly line of jeans is joining with the Logo unit of MTV, a network aimed at gay and lesbian viewers, for a campaign called ?Logo Unbuttoned.?
On the Web, Drillers Want Their Say, and Call It News
Monday, September 15th, 2008
The Chesapeake Energy Corporation is providing money for a video news Web site to cover the development of natural gas wells in northern Texas.
China?s Media Moguls Tutored by Masters of Hollywood
Monday, September 15th, 2008
Some of Hollywood?s more impressive agents, executives and power brokers have been providing China?s next wave of film and television moguls with a private tutorial in the tao of show business.
Picking Winners by the Popularity of Paraphernalia
Monday, September 15th, 2008
CafePress.com, a maker of trinkets like throw pillows, said orders for politically related items are a reliable indicator of whom the voters favor.
Drilling Down: For Every Sales Pitch, the Right Words
Monday, September 15th, 2008
A study finds that companies should use English when advertising luxury goods, but use a hybrid of English and the local language for household necessities.
Online, a Puffin Stars in a Political Attack in Canada
Monday, September 15th, 2008
The political ads in the federal election in Canada are nothing if not negative and include a critical image of a liberal leader, St
Advertising: When the Celebrity Is the Joke (and Is In on It)
Sunday, September 14th, 2008
Nationwide Insurance hopes to tap into the fame, or notoriety, of people like Sanjaya Malakar, who may be the most talked-about contestant on ?American Idol.?
TV Decoder: Storm Watch: Local TV Gets National Exposure
Sunday, September 14th, 2008
Partly at the request of the federal government, the satellite television provider DirecTV is retransmitting the signal from a local station in Houston as Hurricane Ike makes landfall.
Talking Business: Stuck in Google?s Doghouse
Saturday, September 13th, 2008
Some say that Google?s near monopoly in search ads puts it in a position to decide which business models it will tolerate and which ones it won?t.
Advertising: Europe Takes Aim at Sexual Stereotyping in Ads
Friday, September 12th, 2008
Putting men in gray business suits and women in aprons sends a demeaning message, a European Parliament report says.
The TV Watch: Showing a Confidence, in Prepared Answers
Friday, September 12th, 2008
Gov. Sarah Palin?s talking points flowed out a little too much by rote to satisfy her interviewer that she was giving his questions serious consideration.
Mexican Billionaire Buys a 6.4% Stake in Times Company
Thursday, September 11th, 2008
Carlos Slim Hel
SearchDay: A Challenge to our Attention-Challenged Generation
Thursday, September 11th, 2008
Today's search engine marketing news and opinion: A Challenge to our Attention-Challenged Generation; Rehabilitating SEO; Ask Relaunches AskKids.com; and more.
SearchDay: Killer PPC Ads: The Fundamentals
Thursday, September 11th, 2008
Today's search engine marketing news and opinion: Killer PPC Ads: The Fundamentals; Implications of Google's AdWord Changes; MapQuest Partners with Citysearch; and more.
Advertising: Like ?The Real World,? With More Computers
Thursday, September 11th, 2008
MTV?s mtvU channel and Hewlett-Packard will present ?Engine Room,? a TV series that will follow contestants as they produce digital art using products sold by H.P.
Singers Aid a Charity and the Man Who Runs It
Wednesday, September 10th, 2008
?The Imus Ranch Record? pairs artists and material that are inspired, and often inspiring, and nothing if not eclectic.
Why the Editor of Russian Vogue Is Getting So Much Attention
Wednesday, September 10th, 2008
Aliona Doletskaya's somewhat austere presence has fueled blog twittering that she is on a short list of likely successors to American Vogue editor Anna Wintour, should Ms. Wintour one day shrug off the mantle.
Paper Concedes Outdated Link
Wednesday, September 10th, 2008
The Tribune Company said that a link to a six-year-old article on the United?s 2002 bankruptcy filing had appeared on the South Florida Sun-Sentinel?s Web site before another news organization mistakenly presented the article as new.
U.S. May Be Preparing Antitrust Suit in Google-Yahoo Partnership
Wednesday, September 10th, 2008
The hiring of a veteran antitrust lawyer represents the clearest indication that the Justice Department could be planning to mount a legal challenge to the deal, some analysts said.
SearchDay: NBC’s Olympic Fool’s Gold; Google Comes Home Empty-Handed
Tuesday, September 9th, 2008
Today's search engine marketing news and opinion: NBC's Olympic Fool's Gold; Google Comes Home Empty-Handed; SES San Jose 2008: Top stories for Day 3 of SEM Conference & Expo; Google News Enables Cross-Language Search; and more.
SearchDay: 6 Tips for Aligning Your National, Local SEM Efforts
Tuesday, September 9th, 2008
Today's search engine marketing news and opinion: 6 Tips for Aligning Your National, Local SEM Efforts; Google to Roll Out AdWords Quality Score Improvements; Yahoo Releases New Version of Site Explorer; and more.
Fox Searchlight Wins Rights to ?Wrestler? Film
Tuesday, September 9th, 2008
Fox Searchlight beat out competitors for distribution rights to the film, which stars Mickey Rourke as a retired wrestler looking to make a comeback.
MySpace China Says Its Chief Will Resign
Tuesday, September 9th, 2008
The departure of Luo Chan is a setback for the News Corporation, which had licensed the MySpace brand name in China in an effort to expand its media and Internet presence.
Advertising: Citi?s Sports Marketing Strategy Turns Its Focus to Stars-to-Be
Tuesday, September 9th, 2008
Instead of only sponsoring the biggest names in sports, Citigroup is choosing to help rookies and amateurs, who may ? or may not ? be right on the cusp of hitting it big.
Times Will Shut Down Its Distribution Subsidiary
Tuesday, September 9th, 2008
The New York Times Company in January will shut down a subsidiary that distributes newspapers and magazines in the metropolitan area, eliminating the equivalent of 550 full-time jobs.
Google Strikes Partnership With NBC to Expand in TV Advertising
Tuesday, September 9th, 2008
Under the agreement, NBC will make a relatively small amount of advertising time on networks available for sale through Google?s TV Ads program in the coming months.
Rowling Wins Lawsuit Against Potter Lexicon
Tuesday, September 9th, 2008
For seven years, a ?Harry Potter? fanatic worked on a guidebook to J. K. Rowling?s best-selling series, but in the end, his book was too close to the work he admired.
Bits: Tech Blogger Om Malik Becomes Venture Partner
Monday, September 8th, 2008
Om Malik, the longtime journalist who founded the technology blog GigaOm, has become a partner in True Ventures, the venture capital firm that backed his company.
City Room: Rowling Wins Copyright Ruling
Monday, September 8th, 2008
J.K. Rowling, author of 'Harry Potter' series, prevails in federal court against a librarian who wanted to publish a Harry Potter lexicon.
Archie and Jughead? No, Javascript
Monday, September 8th, 2008
When Google decided to create its Web browser, it hired an expert in comic books, Scott McCloud, to introduce it, translating technical content for nontechnical people.
MSNBC Takes Incendiary Hosts From Anchor Seat
Monday, September 8th, 2008
David Gregory will be the sole anchor of MSNBC?s coverage of the presidential debates and election night.
Ice-Breaker at Starbucks: The Good Sheet
Monday, September 8th, 2008
Starbucks will begin offering a free paper from the magazine Good that will tackle one election topic a week, like carbon emissions, health care and education.
?Biggest Loser? Is Winner for a Magazine
Monday, September 8th, 2008
The collaboration between Prevention magazine and NBC?s hit weight-loss show has grown beyond mutual promotion to best-selling books, specialty magazines and an online club.
